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HBO’s TREME presents...Open for One Night Only: “FRANK’S PLACE”

The NOCCA Institute

Monday, May 24, 2010 from 6:30 PM to 10:00 PM (CDT)

New Orleans, United States

HBO’s TREME presents...Open for One Night Only: “FRANK’S...

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General admission Ended $20.00 $2.09

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During the 1987-1988 television season, Tim Reid and Hugh Wilson brought CBS viewers as close to New Orleans as any television series had ever done with Frank’s Place. In the first episode, Frank Parrish, a reluctant restaurateur, plans to sell Chez Louisiane, the family restaurant he inherited. But soon he finds himself elbow deep in food, family debt and eccentric characters.

The show won wide spread praise for its combination of comedy, drama, and light-hearted plots peppered with discussions of weighty issues. “I wanted to provide America with a glimpse of the black American culture that so rarely is seen on TV,” Reid said.

Despite critical acclaim, the show was off the air after only one season. The show’s 22 episodes are not available for home viewing.

“I have been in discussion with Viacom about the right to distribute. However, the main issue is music clearance. The cost to use the existing music is expensive,” Reid said. “I am now exploring the possibility of using some of the least expensive and creating new music with the same New Orleans flavor. We’ll see.”

Through special arrangements with the show's creators, HBO's Treme will present two episodes of this New Orleans classic, along with a panel discussion with Reid, Wilson, and Treme writer Lolis Eric Elie, moderated by Gambit Weekly editor Kevin Allman. Treme star Wendell Pierce will act as master of ceremonies.

The evening will begin with a live musical performance by NOCCA Jazz students during a cocktail reception, featuring signature New Orleans dishes as seen on the menu of Chez Louisiane.  The food will be prepared by the staff at Liberty’s Kitchen, the South Broad Street program that provides 16-to-20-year-olds with life and work skills through an intensive, 14-week culinary training program.

“Having been associated with “Frank’s Place” is one of the most important and fulfilling segments of my career,” Reid said. “I remember meeting the late [CBS chairman] William Paley, who was a fan of the show, and saying to him, ‘thanks for creating a medium which allowed me the opportunity to reveal a slice of my culture.’

“He smiled and replied, ‘No, thank you.’ I will never forget that moment,” Reid said.


Proceeds from the evening will benefit the New Orleans Center for Creative Arts.



Have questions about HBO’s TREME presents...Open for One Night Only: “FRANK’S PLACE”? Contact The NOCCA Institute

When & Where


2800 Chartres Street
New Orleans, 70117

Monday, May 24, 2010 from 6:30 PM to 10:00 PM (CDT)


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The NOCCA Institute

New Orleans Center for Creative Arts (NOCCA) is a world-class educational institution that has been changing the lives of young people since 1973. Every year, this professional arts training center provides intensive instruction in Classical Music, Creative Writing, Culinary Arts, Dance, Drama, Jazz, Media Arts, Musical Theatre, Theatre Design, Vocal Music, Visual Arts, and academics to students from public, private, and parochial schools across Louisiana. Students attend via schoolday, after-school, weekend, and summer sessions. Admission to NOCCA is by audition, and tuition is free. Find out more at www.NOCCA.com.

The NOCCA Institute provides supplemental funding for NOCCA students and advocacy for NOCCA’s world-class program. With the support of corporations, foundations, and individuals across Louisiana and the globe, the Institute has helped turn NOCCA into a flagship professional arts training facility. Some of the Institute’s more notable endeavors include: the Term-Time Financial Aid Program, the NOCCA Summer Term Financial Aid Program, the Summer Study Financial Aid Program, the Artists-in-Residence Program, the capital campaign for NOCCA’s current home and future capital expansion, and numerous arts programs for the general public. Learn more about the Institute at www.NOCCAInstitute.com.

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