Hacking B2B SaaS Fundraising
Thursday, February 7, 2013 at 7:30 PM (PST)
- Preparing for the Fundraising Process
- Planning Out/Staging the Pitch Process
- Tips for Initial Meetings/SaaS Content
- Gauging Investor Interest Throughout The Process
- Managing Process Momentum
- Picking The Right Partner
- Key Mistakes to Avoid
Adam Schoenfeld, CEO and Co-Founder of Simply Measured
Adam has led Simply Measured to become a well recognized brand in the analytics market, serving 25% of the top 100 global brands and over 40,000 users. He has been quoted on data-related topics in places like Forbes, Mashable, ReadWriteWeb and spoken about measurement and analytics at events around the country. Adam is a two-time entrepreneur, former Analyst and Management Consultant, and a long-time data geek.
Vijay Nagappan, MHS Capital
Vijay is an investor with MHS Capital, a $35M early stage investment fund backed by the founders of StubHub, PayPal, Right Media, Zappos, and TellMe and executives at Google, Microsoft, eBay, IAC and Expedia. MHS Capital invests in enterprise and consumers startups all around the country. Select B2B enterprise investments include Simply Measured, OPOWER, Convertro, Fonality, Candex, and Bizible and select consumer investments include IndieGoGo, uDemy, WeHeartIt, Julep and Thumbtack.
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