Google Analytics for Nonprofits: Analyzing User Experience
Tuesday, April 22, 2014 from 3:00 PM to 5:00 PM (CDT)
San Francisco, California
London, United Kingdom
Google Analytics: Understanding Your Audience
- The key features in Google Analytics that are most applicable to your nonprofit website
- How to make sense of the data collected by Google Analytics
- Easy-to-implement modifications that can get you started on improving your website’s effectiveness
Come prepared to share any changes you have recently made to your website, and your goals in making these changes. The presenters will use these as a jumping off point, working within Google Analytics to look at how your audience has responded and whether the changes have had the effect you intended.
If possible, please bring a laptop so that you can follow along!
Google Chicago Offices, located at 20 W. Kinzie Street, downtown Chicago.
When & Where
HandsOn Tech Chicago
HandsOn Tech Chicago is a program designed to transform how nonprofits use and embrace technology in the Chicago area. Our mission is to increase the effectiveness of the nonprofit sector’s use of technology and ultimately improve outcomes for low-income communities and families.