Gold: Desire, Design, and Demand, Initiatives in Art and Culture’s fourth annual international gold conference, takes a wide-ranging look at this precious metal with a focus on gold jewelry, exploring the emotional value of gold and the importance of design—to manufacturers, to retailers, and to consumers—in establishing the quality of an object. In so doing, we consider techniques and forms that contribute to making jewelry which is personally meaningful and the importance of narrative and naming a collection. We also consider the purchaser, and specifically the challenges and opportunities of marketing to millenials. Today’s trends and trend forecasting are also considered to understand which messages and aesthetics will resonate in an ever-evolving marketplace. Cutting-edge technology is another area we will investigate. We also address the ways in which the buyer can obtain aesthetically and emotionally pleasing jewelry while being confident that their purchase has been ethically sourced, with discussion of due diligence under Dodd–Frank and a panel devoted to fair gold, artisanal mining, traceability, and the marketplace. Evening receptions and book-singings complement the formal sessions.
Among confirmed participants in the conference at this time are: legendary goldsmiths Henry Dunay and William Harper; Glenn Adamson, The Nanette L. Laitman Director, Museum of Arts and Design, New York City; Mark Emanuel, jeweler and co-owner, David Webb; jewelers Coomi, Gurhan, Ippolita, Pamela Love, Heather Moore, and Alex Woo; Paola De Luca, internationally respected jewelry trend forecaster; Pam Danziger, luxury market expert and founder, Unity Marketing; Shenan Reed, founder and chief media officer, Morpheus Media; Peter Harrell, Deputy Assistant Secretary for Counter Threat Finance and Sanctions, Bureau of Economic and Business Affairs (EB), United State Department of State; Cecilia Gardner, president, CEO, and general counsel, Jewelers Vigilance Committee; Mark Mann, director of global jewelry manufacturing, GIA; Steven Adler, founder, A3DM; Christina Miller, executive director and co-founder, Ethical Metalsmiths; Cheryl Kremkow, director, Citrine Media, a branding and online strategy consultancy; Jack Ogden, leading world expert on jewelry history with a special focus on the development of materials and technology; Peggy Jo Donahue, director, Public Affairs, MJSA, the Association for Jewelry Makers and Designers; Susan Thea Posnock, director, Public Affairs, Jewelers of America; and Michael Schechter,Digital Marketing/PR Manager, Richline Group.
When & Where
Initiatives in Art and Culture
Initiatives in Arts and Culture (IAC) is an organization committed to educating diverse audiences in the fine, decorative, and visual arts. IAC's primary activities are conferences, publications, and exhibitions. These take an interdisciplinary approach, considering issues related to fabrication, connoisseurship, cultural patrimony, cultural preservation, and the future of culture. Particular areas of emphasis include American painting, the history of frames, the Arts and Crafts movement, the influence of Asian cultures on American fine and decorative art, and the history and future of fashion and materials. IAC’s projects have been supported by a wide array of individual, corporate and foundation funders.