Self Distribution and You: a Guide to do it yourself online distribution through IndiePlaya.
By JEFFREY D. BRANDSTETTER, ESQ: www.indieplaya.com A veteran entertainment and intellectual property attorney with over 21 years' experience in film, TV, music, literary, new media, and film financing matters. He has represented a wide array of entertainment and high-tech clients (from very high profile to new artists), including recording artists, songwriters, indie record labels, publishing companies, sports figures, managers, accountants, producers, distributors, merchandisers, promoters, music manufacturers, writers, film and TV production companies, financiers and Internet startups. Mr. Brandstetter is the co-author of the highly acclaimed book, The Music Business (Explained in Plain English), and has been published in multiple national publications, including Entertainment & Sports Lawyer and the Entertainment, Publishing & the Arts Handbook. He appears frequently as a speaker and moderator on a variety of entertainment law topics (including TV, radio, webcast and live panel/seminar appearances), and is a panel attorney and lecturer for California Lawyer for the Arts (CLA) and the Institute for International Film Financing (IIFF). Mr. Brandstetter has taught intellectual property as an adjunct instructor at Golden Gate University, and has served as an expert witness in entertainment law matters, an arbitrator in complex business litigation and securities matters, and as pro bono counsel for the ADL. Mr. Brandstetter is also an experienced litigator with multiple courtroom successes, including obtaining and collecting on a $2.5+ million judgment on behalf of an intellectual property client, prevailing on First Amendment issues before the California Court of Appeal, recapturing, prosecuting and policing the Rhodes® piano trademark worldwide, and playing a pivotal role in successfully litigating TWA's first copyright infringement case involving its proprietary PARS network, the first computerized travel agency system of its kind.
Creativity and the Company Mindset: Why treating any creative enterprise as a company is essential to raise capital.
by Tiffany Hopkins: trained in all facets of business and has degrees in Cognitive Science, Computing in the Arts & Music (UC San Diego) and Finance (HSG Switzerland). She has started and exited from three companies, a gaming platform (Yoo-Mee Games, USA) and two e-commerce sites (zando.co.za and 5rooms.com, South Africa). She also spent two years in product development for transmedia projects at MTV Networks (Los Angeles) and two years as a strategy consultant specializing in tech, media and telecoms (Singapore). Now she is building The Found, a company dedicated to creating financial independence in through support in political/regulatory planning, IP or value distribution, market assessment/entry and financial management. She focuses exclusively on cases that full ownership by the creators is especially critical to a positive outcome, such as research in food science, digital media production and journalism.
Trimming Budgets to Maximize Profitability: How to think about every dollar that goes on screen.
By Michael D. Jones: Michael hails from the San Francisco Bay Area where he trained with Anna Deveare Smith at the prestigious ACT. On the television series “Unsolved Mysteries”, starring Robert Stack. He worked his way up through the ranks from PA to Location Manager, 2nd AD, Production Coordinator and finally Host Producer (Telecenter). Michael is no stranger to production. With experience ranging from network to cable television, multi-camera and reality TV, music videos and industrials; his short FANTASY UNLIMITED won Best Picture in the Portland 48 Hour Film Festival. Working with local crews and municipalities on location throughout North America, Michael is best at playing the role of boots on the ground, shaking the hands and assembling the teams that make or break an Indie production. In 2004 Michael created Silver Heart Productions to develop and produce feature films. The debut production, “Only for You” was selected for distribution and released in 2008. Other Silver Heart productions include the festival nominated shorts, “White Flag”, “Echo”, “Calico Diner” and the feature film, “Drama Queens” which was released in the summer of 2009.
Divining and Defining your Market: How emphasizing market size can sway an investor
By Prasenjit Chaudhuri: Pras Chaudhuri, Co-Founder & Principal (Convergence Dynamics) at ArcInsight Partners is a management consulting professional with expertise in assessing customer & market dynamics (to support competitive strategy, market entry, new investments & alliances, strategy execution) & marketing intelligence. He has also managed prior roles in sales & business development;Over 15 years of management-side experience at Fortune 500 technology companies (Hewlett-Packard, Qualcomm), management consulting firms (KPMG & Monitor Group), mid-sized organizations (Wipro); driven by opportunities to bring leadership and expertise to developing new service offerings, launch of new businesses and follow-through to execution; worked in multiple industry verticals: High-tech., M&E, Services; extensive global operating experience: United States, UK and several Asian countries (Singapore, India, Hong Kong, Philippines & Indonesia). Widely travelled in many others.
Tools, Talent, and Technology: Serious Fun on Connected Devices:
By Jim Myrick: Strong track record of creating new industries based on high-performance computer graphics software, enabling technology and networked infrastructure. He combines a talent for developing innovative consumer software, with telecom domain expertise and proven Hollywood industry relationships. Jim brings to endeavors his unique combination of industry expertise with sound technical ability, marketing smarts and business development skills.Jim has led teams to create a string of award-winning and best-selling user experiences based on the world largest brands including Mickey Mouse, Snoopy, Hello Kitty, the Simpsons, SpongeBob SquarePants, Buffy the Vampire Slayer, Emily the Strange, and many others. As Co-Founder of Serious Fun Jim is leading the development of the next generation transmedia platform based on propriarty Tools, Talent and Technology. Serious Fun based in Malmo Sweden designs, builds and operates media technology solutions for companies around the world.
Moderator: Ben Yennie:
Former Chapter Leader for the Institute for International Film Finance for San Francisco, Vancouver, New York, and Los Angeles. While at the IIFF, he organized seminars booking some of the most influential people in Film Finance and Distribution for those territories. He also screened business plans for an elite group of Silicon Valley investors looking to diversify their investment portfolio by investing in film. Ben is Currently a principle at Global Film Ventures, an independent film incubator in San Francisco. Ben has secured multiple deals for distribution of films while still in the script stage. Ben attached Jodelle Ferland (Twilight: Eclipse, The Tall Man, Silent Hill) and Claudia Christian (Babylon 5, Disney’s Atlantis) to former projects. Ben also ran a Kickstarter campaign that raised more than 28,000 dollars for a feature film. Ben has produced in excess of 30 short films, some winning audience choice awards at several film festivals Including Estes Park International Film Festival and The Laugh Track film festival in Colorado.
When & Where
Global Film Ventures
Global Film Ventures is the answer to independent film incubation and acceleration. Founded by Diane Baker (http://www.imdb.com/name/nm0000832/), Curran Engel, Gary Tomchuk, and Ben Yennie. We teach people how to turn filmmaking from an expensive hobby to a full time career, and are currently working to give them the resources to do so. We do this through Education on both the filmmaker and investor side, and are developing an angel investment group to fund projects.