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Get Ready To Live 2 - #GR2L2

Blue Clover Studios

Sunday, March 13, 2011 from 12:30 PM to 4:00 PM (CDT)

Get Ready To Live 2 - #GR2L2

Ticket Information

Ticket Type Sales End Price Fee Quantity
#GR2L2 Ended $35.00 $2.92

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Event Details

You are invited to join the second annual installment of "Get Ready to Live."  

Served up this year as "Get Ready to Live 2,"  prepare for three hours of provocative, seldom discussed thoughts, studies and experiences from leaders in today's converging worlds of technology, marketing and behavioral science.


1:00 - Welcome - Tim Hayden
1:05 - Jason Falls - Ask Better Questions - With an Inordinate amount of information at our finger tips but an inversely proportional amount of time to digest, we must remember to ask better questions.
1:25 - Chris Heuer - Winning the Future by Creating Shared Value, A Holistic Strategy for Business Success
1:40 - Vickie Flaugher - Beyond the Echo Chamber: How Being a Rebel, Anarchist, Contrarian F-Bomber Adds to The Social Ecosystem
1:55 - PANEL: Harlan Beverly, Dave Durand, Jia Zheng - Neal Burns (moderator) “Collaborative Consumption: What It Means to Brands & Community"
2:20 - Eliza Esquivel - Disrupting Social Activism: Young Adults and Social Change
2:35 - Chris Brogan - The Attention Currency
2:50 - PANEL: Jose Sena, Matthew Egan - Tim Hayden (moderator) “Search, Hispanics & Mobile, Oh My”
3:10 - Amber Naslund - Tomorrow's Business Leaders: Why Social Business Needs More Emotional Intelligence, Bridge Builders vs. Army Generals
3:35 - Scott Stratten - Emotional Currency: how to deal with haters, morons and a beeping blackberry
4:00 - Thank you - invitation to happy hour reception at Nuvola


Harlan Beverly - CEO @ Karmaback

Chris Brogan - CEO @ Human Business Works

Neal M. Burns, Ph.D. - Director, Center for Brand Research @ University of Texas at Austin

Dave Durand - CEO @ Keepio, President @ Forest Giant

Matthew Egan - President @ Image Freedom

Eliza Esquivel - Director of Planning @ TBWA\Chiat\Day

Jason Falls - Principal @ Social Media Explorer

Vicki Flaugher - CEO @ B2BSocialMediaTraining.com

Amber Naslund - VP, Social Strategy @ Radian6

Tim Hayden - CMO @ 44Doors, Partner @ Blue Clover Studios

Chris Heuer - Specialist Leader, Social Media @ Deloitte Consulting

Scott Stratten - President @ Un-Marketing

Jia Zheng - Multicultural Collaborator


  • Additional speakers and panelists announced in days leading up to event
  • Final content schedule released 24 hours prior to the event
  •  #GR2L2 is a production of Blue Clover Studios made possible by the University Of Texas Department of Advertising
  • Attendees are invited to attend a post-event mixer with complimentary drinks and bites at Nuvola.


Closest Parking Garages:

Manor Road Garage (MAG):

2017 Robert Dedman Drive

(South of the TCC and LBJ Library on Robert Dedman (formerly 26th), directly across the street from Darrell K Royal–Texas Memorial Stadium

 ‐ San Jacinto Garage (SJG):

2401 San Jacinto Boulevard

(San Jacinto Garage is between 24th and Dean Keeton (formerly 26th) Streets.

Have questions about Get Ready To Live 2 - #GR2L2? Contact Blue Clover Studios

When & Where

Thompson Conference Center - University of Texas at Austin
2405 East Campus Drive

Sunday, March 13, 2011 from 12:30 PM to 4:00 PM (CDT)

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Blue Clover Studios

Blue Clover Studios integrates technology, design and strategy to produce remarkable brand experiences. By developing the synergy between on and off-line branding to create a truly consistent brand, we offer companies the best opportunity to resonate in people’s lives.

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