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Gatorade: the Transformation from Sports Drink to Sports Performance Innovation

AIGA Metro-North

Wednesday, May 18, 2011 at 6:00 PM (EDT)

Purchase, NY

Ticket Information

Ticket Type Sales End Price Fee Quantity
AIGA Member Ended $10.00 $0.00
AIGA Student Member Ended $5.00 $0.00
Non-Member Ended $20.00 $0.00
Non-Member Student Ended $10.00 $0.00

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Event Details

For 45 years, Gatorade was known for one product, a hydration beverage. Tether partnered with Gatorade to help create true product innovation based on consumer segments and occasions. Stanley Hainsworth from Tether will take you on that innovation journey from first idea to finished product.

Doors open at 6:00 pm, lecture begins at 6:30 pm.

 

Have questions about Gatorade: the Transformation from Sports Drink to Sports Performance Innovation? Contact AIGA Metro-North
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When & Where


Pepsi Headquarters, 7/1 Ampitheatre
700 Anderson Hill Road
Purchase, NY 10577

Wednesday, May 18, 2011 at 6:00 PM (EDT)


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Organizer

AIGA Metro-North

AIGA Metro-North serves graphic designers in the New York City Metropolitan area.

The Metro-North 'Branding' Chapter is dedicated to advancing the discipline of world-class branding to optimize the competitive advantage of organizations, products and services.

Our board members are graphic and packaging designers and design managers who live and/or work in Westchester and Fairfield Counties.

We host a year-round calendar of events: educational, professional and social.

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