San Francisco, California
London, United Kingdom
For more information on the event, visit www.televisionconference.com/east/
We are giving content creators, tech innovators and entrepreneurs the opportunity to demo their programming, new advertising platforms, TV tech innovations as well as devices in front of this audience of decision-makers. To submit for a speaking position at the event, please fill out the speaker submission form and make sure to note which topic series you are applying for and what type of format you are suggesting: 15-minute presentation, tech or programming demo OR to be a member or moderator of a 45-minute panel. If you are applying for a 15-minute presentation, please submit a proposed (tentative) session title with your bio. The earlier you submit, the greater the chances of being selected!
Speaker Registration, Badge Pick-Up and Networking
Welcome to the Conference & Introduction to New Format
PANEL 1: The State of the Television Industry
This panel of top decision-makers in the television, online video and consumer electronics industry discuss where America’s favorite medium is heading in terms of content and new digital distribution models and platforms. How to you monetize and engage, empower and connect audiences across every platform and keep the networks’ traditionally unparalleled national reach while at the same time capture more desirable demographics and better measurable advertising results?
10:00am – 11:00am
SERIES 1: THE CONTENT
It all starts with the content: the TV networks, the online video websites, the buzz on twitter - our first series of presentations focus on creating content that works on analog as well as digital platforms.
10:00am – 10:15am
10:15am – 10:30am
10:30pm – 11:00am
PANEL: Creating Original Video Content for Multiple Platforms
11:00am – 11:30am
11:30am – 12:30pm
SERIES 2: THE VIEWER
More Americans are watching online video amid greater access to broadband and improved mobile networks, but so far video viewing on computers and smart phones are showing no signs of replacing the TV as America’s favorite medium. So who is waching what, where and when?
11:30am – 11:45am
11:45am – 12:00pm
12:00pm – 12:30pm
Redefining a Viewer and Reinventing Ratings in a Multi-Screen World: What are the Relevant Video Metrics of the Future?
12:30pm – 1:30pm
1:30pm – 2:30pm
SERIES 3: THE DISTRIBUTION
This series of presentations examines digital distribution models for television and online video content. Everything from traditional cable companies starting to sell multi-screen services to their subscribers to OTT and Mobile Services.
1:30pm – 1:45pm
1:45pm – 2:00pm
2:00pm – 2:30pm
PANEL: Digital Distribution Models: How Technology is Changing the Way Viewers Access TV and Video Content
2:30pm – 3:00pm
3:00pm – 4:00pm
SERIES 4: THE ADVERTISING
This series of presentations focuses on how to monetize and measure the effectiveness of television and online video advertising in the new multiplatform television age.
3:00pm – 3:15pm
3:15pm – 3:30pm
3:30pm - 4:00pm
PANEL: Predictions and Provocations on how to build new sustainable TV business models
4:00pm – 4:15pm
4:15pm – 5:15pm
SERIES 4: THE BUZZ
How to market and spread the word about your television or online video content to make sure it get discovered on a fragmented web universe
4:15pm – 4:30pm
4:30pm – 4:45pm
4:45pm – 5:15pm
PANEL: Is being discovered the biggest challenge in the new television ecosystem?
5:00pm – 6:00pm
When & Where
Digital Media Wire
Digital Media Wire (www.dmwmedia.com) is a media company that provides strategic consulting and manages marketing campaigns for digital media brands, and owns and produces industry conferences. The company also publishes daily newsletters and operates the popular www.dmwmedia.com news and community portal. The company produces conferences and events in four media verticals: games, music, video and advertising. DMW's portfolio includes: Digital Entertainment World (an IDG World Expo joint venture), NYME: NY Media Festival (formerly DMW Week NYC) and LA Games Conference. Participants include entrepreneurs and senior decision-makers at leading media, entertainment and technology companies, investors, advertisers, policy-makers and legal professionals. DMW has one of the largest and most engaged and senior-level communities in the digital media industry.