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From Product to Monetization: A Panel Discussion

Betts Recruiting

Tuesday, May 28, 2013 from 6:30 PM to 9:30 PM (EDT)

From Product to Monetization: A Panel Discussion

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Early Bird Special Ended $15.00 $1.82
Regular Admission Ended $20.00 $2.09
BettsVIP Ended $10.00 $1.54

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Event Details

Tech Moguls Discuss how to Drive Revenue with an Innovative Technology

You have spent countless hours with your founding team strategizing, developing, coding, maybe squeezing in a game or two of ping pong, coding some more, product testing, fine tuning and more…now what? You have developed a fantastic technology, now you need to answer the million dollar question: how do you transform that product into something more? 

On May 28th, John Biggs, East Coast Editor of TechCrunch will engage in a conversation with six NYC tech movers and shakers on taking a technology from product to monetization. John Ernsberger, co-founder of STELLAService, Bill Lee, Cheif Revenue Officer at Quirky, David Blanke, CFO & COO of Sailthru, Jake Dunlap, Founder of Skaled, Danielle Weinblatt, Founder & CEO of Take The Interview, and Joe Essenfeld, Founder & CEO of JIBE will discuss and answer your questions on how to strategically monetize your product.

6:30pm Check-in & Drinks

7:00pm Panel Discussion

7:45 - 9:30pm Rooftop Cocktails, Appetizers and Networking

John Biggs

The panel will be moderated by TechCrunch editor, John Biggs. Biggs has written for the New York Times, InSync, USA Weekend, Popular Mechanics, Popular Science, Money and a number of other outlets on technology and wristwatches. He is the former editor-in-chief of and lives in Bay Ridge, Brooklyn.

The Panelists:

John Ernsberger

John is the co-founder and VP of Sales at STELLAService. John works with online businesses to improve their service performance by providing objective analyses of each of their customer touch points, benchmarked against their peers and industry leaders.



Joe  Essenfeld

Joe is the Founder and CEO of JIBE. Priorto starting JIBE, Joe held several executive level positions in which he was responsible for hiring hundreds of employees. It was his experiences with those hires that led him to start JIBE. Beyond Joe's hands-on hiring experience, his relationships with senior recruitment executives at the Fortune 1000 have shaped the recruiting solutions JIBE has built.

Bill Lee

Bill is the Cheif Revenue Officer at Quirky. Bill has a background in retail and merchandise marketing. Previously, Bill was the Vice President of Retail Marketing at Nickelodeon, Toys R Us and Sony. Bill received his MBA from Cornell University.


Jake Dunlap

Jake is the Founder & CEO of Skaled. Jake's early career began at CareerBuilder where he helped to build out and scale the West Coast office. He then went on to build out the sales team at Glassdoor in San Francisco. Later, Jake made the move to become Head of Product Outreach at Chartbeat where he helped create the lead gen and customer success team.

Danielle Weinblatt

Danielle Weinblatt is currently the CEO and Founder of Take the Interview, Inc. Danielle was an Arthur Rock Fellow of Entrepreneurship at Harvard Business School, where she achieved First Year Honors (top 15-20% of the class). Danielle is also a member of Springboard Enterprises, a network of female founders and CEOs who lead high-growth companies and Leveraged Wisdom, a NYC-based network of CEOs of privately-held companies. She has appeared on Fox Business News, Fox News Boston and Spike TV as part of their “Hire a Veteran” initiative. Danielle has also been a contributor to Inc. Magazine’s, “Been There, Run That” series on scaling companies, The Huffington Post and BostInno.


David Blanke

David is the COO & CFO of Sailthru where he has doubled its staff in the past year. David brings with him years of expertise in strategic planning, new product launches, acquisition and financing for leading brands including the Financial Times, where he led the company's expansion into Europe and Asia. Prior to Sailthru, David was the Managing Director of Money-Media, which delivers news and intelligence to asset managers and corporate boards, and led the sale of Money-Media to the Financial Times in 2008.

Have questions about From Product to Monetization: A Panel Discussion? Contact Betts Recruiting

When & Where

The Loft in Prince
177 Prince Street
New York, NY 10012

Tuesday, May 28, 2013 from 6:30 PM to 9:30 PM (EDT)

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Betts Recruiting

At Betts Recruiting we partner with the fastest growing and most innovative Tech startups in the US and Europe. We personally work with all of our candidates and specialize in recruiting for revenue generating roles such as: Sales, Marketing, and Business Development. This approach enables us to provide our clients not only with top talent, but more importantly the right people to help scale their business.

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From Product to Monetization: A Panel Discussion
New York, NY Events Business

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