When you think of innovative 3-D mapping technology, the first thing that crosses your mind probably isn’t going to be dentistry- especially when you’re not a dentist. But like any entrepreneur worth his salt, Eric Paley, sniffed out a lucrative market for his startup Brontes Technologies.
In fact, Eric didn’t think it was a big market, in his words it was the biggest: “Dentistry is the largest remaining cottage industry in the world, worth $300B. I say that very boldly we don’t actually know that, but in seven years nobody’s ever corrected us on that…” What can I say? The guy can sell. In fact, he can sell for a whole lot. Brontes sold to 3M for $95MM in 2006.
Come here Eric discuss lessons learned along the way.
When & Where
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