Fireside Chat Series August

Join us at our upcoming Fireside Chat Series.

The MMSDC is excited to announce the start of a new business development series that features personal and informative conversations with leading business owners.

The Fireside Chat Series features open and honest dialogue from MBE and corporate leaders on a variety of topics important to MBEs. This opportunity is exclusive to Class I and II MBEs only so don’t miss out by registering today.

This Month’s Topic:

August Topic:

Social Media The New Sales Pipeline of B2B

Speaker:

Katrina Turnbow
Marketing & Communications Director
w3r Consulting

Katrina Turnbow calls on the expertise she gained in previous sales and marketing positions to build recognition and attract new business for W3R Consulting — the IT and healthcare staffing firm for which she serves as Marketing Director. Specializing in strategy and analytics, Katrina identifies ways to capitalize on opportunities that promote the company’s products and services through the strategic use of digital and traditional media channels.

An acknowledged expert on the use of social media, Katrina’s career matured as the use of the Internet for business-to-business purposes exploded. Over the years, she has built a solid reputation for providing innovative solutions using digital methodologies, especially in high-pressure situations. In addition, she has cultivated an extensive network of professional contacts that provides valuable connections and resources when needed. Katrina is a capable communicator, as well, gifted with the ability to explain complex concepts in a manner that fosters understanding among non-technical audiences.

Always open to new ways of presenting the firm to existing and new audiences, Katrina is especially passionate about helping small-to-medium-sized businesses receive exposure through the social media by aligning their business goals with the appropriate communication and marketing channels.