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DSS Social - Cricket Victoria & Tennis Australia [FREE EVENT]

Digital Sport Summit

Tuesday, February 15, 2011 from 6:00 PM to 8:00 PM (AEDT)

DSS Social - Cricket Victoria & Tennis Australia [FREE...

Ticket Information

Type End Quantity
Digital Sport Social: Matchday Experience Ended Free  

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Event Details

Topic: How to Maximise Matchday Experience

Digital Sport Social is back for 2011 and we're kicking it off with a new venue, new topic and new speakers.

Sport is a great way of attracting massive amounts of people to the one place at the one time, but once they're there, how can you then reward your fans for turning up?

Taking advantage of the matchday experience is a great way for sports teams and organisations to stay connected with their fans on match day, and that is the next topic in our Digital Sport Social series

Our first guest is Digital Marketing Manager from Cricket Victoria, Anthony Harrison. Recently Cricket Victoria attempted to get Australia's first ever 'Super Swarm', an event where 250 people check into one place at one time using the location-based service, FourSquare.

They encouraged people to check in to FourSquare during their Twenty20 Big Bash match and aimed to break the Australian record...did they succeed?

Our other guest will be Charlotte James, who you may have heard on SEN Radio, or read one of her tweets coming from @AustralianOpen. Charlotte is a social media consultant who hits aces in the tennis industry around the world, having also being contracted by the Wimbledon Tennis Championships.

Charlotte will let us in on how Tennis Australia interacts with over half a million visitors over the two week period and the obstacles they have had to overcome along the way.

Our guests will be chatting with our MC, Ed Wyatt

Feel free to hang around after the event for the bar tab, grab some food and to network.

Who Should Attend

  • If you are in the sports admin/sports marketing industry
  • If you work in social/digital media,
  • If you want to expand your network in the sports industry
  • If you love tennis or cricket


Tuesday Februrary 15, 6pm-8pm

The Deck, 508 Flinders Street, Melbourne

About 'The Deck'

"The Deck Mercantile Place is alfresco eating & drinking at its best. Order your favourite drink and take in the sweeping views from the open air deck while enjoying a tasty pizza or gourmet BBQ. The contemporary space boasts sleek design, stylish service & stunning city views right in the heart of Melbourne's CBD. "

Check out their menu

Contact Us

Remember to use our hashtag, #dssau
Want to know more details?
Check out our website: digitalsport.com.au/social
Find us on Twitter: @digisportau
Send us an email: info@digitalsport.com.au


Have questions about DSS Social - Cricket Victoria & Tennis Australia [FREE EVENT]? Contact Digital Sport Summit
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When & Where

The Deck
508 Flinders Street
Melbourne, Victoria 3000

Tuesday, February 15, 2011 from 6:00 PM to 8:00 PM (AEDT)

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Digital Sport Summit



1300 171 005

Mailing Address
JAK Events
Suite 309, 343 Little Collins St
Melbourne, Victoria

JAK Events
142 545 720

  Contact the Organizer
DSS Social - Cricket Victoria & Tennis Australia [FREE EVENT]
Melbourne Events Sports & Fitness

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