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digitalmusic.org's Music Startup Academy – Nashville

Music Business Association

Wednesday, April 11, 2012 from 1:00 PM to 6:00 PM (CDT)

Nashville, United States

digitalmusic.org's Music Startup Academy – Nashville

Ticket Information

Ticket Type Sales End Price Fee Quantity
General Ended $35.00 $1.69

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Event Details

The Music Startup Academy is designed to reduce barriers to entry into the music business for entrepreneurs, by providing a clear roadmap to success through actionable insights into the core structure, legal framework, content deals, business models, and the “nuts n’ bolts” of getting things done to build a legal, streamlined, and competitive music property.  

Be a part of this exciting program taking place at the legendary Quonset Hut, Nashville's first major recording studio on Music Row that produced some of the biggest recordings in history including Patsy Cline's "Crazy," Brenda Lee's "I'm Sorry" and Bobby Vinton's "Blue Velvet."

“The future of the music business is dependent upon technology innovation, but there are very few opportunities that provide the fundamentals of the industry for these entrepreneurs,” said Bill Wilson, VP, Digital Strategy & Business Development, NARM/digitalmusic.org. “Here in Nashville, it is our goal to build a bridge between these groups so more great new music-focused start-ups get to market quickly and achieve success.”

Agenda


1-1:30 PM
Welcome, Introduction to digitalmusic.org and Topline Results of NARM/The NPD Group's Music Discovery Study

1:30-2:30 PM
Label and Publishing Basics for Entrepreneurs'

A deeper dive into the economics of the music industry, including performance rights, including understanding the various rights for master recordings and songwriting. We will also go over the various legal issues surrounding music product development.
- Tara Aaron, Founding Partner, Aaron Sanders, PLLC
- Cameo Carlson, Head of Digital Business Development, Borman Entertainment 

2:30-2:45 PM
Networking Break

2:45-3:45 PM
Music Industry Content Acquisition and Business Development
Want Lady Gaga for your music service? A cool product isn’t enough. What are the “dos and don’ts” in licensing vast libraries of major content. Learn the third rails and how to manage navigating around the barriers to entry.
- YiPing Ho, Sr. Dir., Digital Strategy & Business Development, Warner Music Group
- Andrew Kautz, GM, Big Machine Records 
 
3:45-4 PM
Networking Break
 
4-5 PM
Getting Under The Hood: Music Operations For CTOs and Developers
Once a deal is done on the legal side, technical teams need to work out content delivery and royalty reporting mechanisms. This course will discuss industry XML standards for content delivery, and royalty reporting, metadata, best practices, and troubleshooting.
- Shachar Oren, President & CEO, Neurotic Media 
 
5-5:15 PM
FLO {thinkery} presentation by Sloane Scott
 
5:15-5:30 PM
Jumpstart presentation by Brendan Wovchko
 
5:30-6 PM
Networking Reception sponsored by FLO {thinkery}

 

 

 ***ALL SALES ARE FINAL***

 

Have questions about digitalmusic.org's Music Startup Academy – Nashville? Contact Music Business Association

When & Where

34 Music Square East
Nashville, 37203

Wednesday, April 11, 2012 from 1:00 PM to 6:00 PM (CDT)


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Organizer

Music Business Association

The Music Business Association (Music Biz) is a non-profit membership organization that advances and promotes music commerce — a community committed to the full spectrum of monetization models in the industry. We provide common ground by offering thought leadership, resources and unparalleled networking opportunities, all geared to the specific needs of our membership.

By leveraging the legacy of the former National Association of Recording Merchandisers (NARM) and its hub for digital initiatives, digitalmusic.org, Music Biz brings a unique perspective and valuable insight into the trends and changes that innovation brings.

Today, we put our collective experience to work across the entire range of delivery models: physical, digital, mobile, and more. From content to consumption, Music Biz and its members are committed to building the future of music commerce — together.

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