Designer As... - MFA Design Thesis Forum
Wednesday, April 18, 2012 from 12:30 PM to 7:30 PM (EDT)
The MFA Design Thesis Forum is a showcase for the 2012 Masters students to present their entrepreneurial products to peers and public.
The MFA Design / Designer as Author + Entrepreneur opens the SVA Theatre to members of the design community and press, as well as potential clients and partners, to hear and see the unique proposals for commercial and social products and campaigns. Each student will present
on the main stage to introduce their market-ready thesis.
The mission of the School of Visual Arts MFA Design is to enable designers to develop their talents in a viable entrepreneurial way, through conception, design, and production of cultural, social and commercial products. During their two years of study, students are encouraged to redefine the traditional role of designer and develop content, identify audiences and produce wares of value.
Join the faculty and students of MFA Design for this very special day.
PROGRAM - SCHEDULE - WEDNESDAY, APRIL 18, 2012
|1:15||Welcome Lita Talarico and Steve Heller|
|Co-chairs SVA MFA Design (Designer as Author+Entreprenuer)|
|1:25||Keynote - Joseph Traylor, Class of 2008|
|3:00 - 3:30||Break|
|3:30||Keynote - Devon Kinch, Class of 2009|
|5:05 - 5:35||Break|
|5:35||Keynote - Jennifer Kinon and Bobby Martin, Jr., Class of 2003|
|7:10||End Note - Scott Stowell, Proprietor of Open|
|7:25||Farewell - Lita Talarico and Steven Heller|
The School of Visual Arts MFA Design: The Designer as Author + Entrepreneur program, launched in 1998 as an ambitious alternative to traditional design masters programs, emphasizes conceiving and developing creatively sustainable entrepreneurial design-driven ventures. These are not only adventurous undertakings but highly conceived, well reasoned, intensely vetted and tested commercial and not-for-profit ideas and products that are destined for a marketplace. The goal of MFAD is to create an energized environment where design entrepreneurship is second nature, which means understanding all aspects of production, distribution and marketing. It is not the usual job description for designers yet designers are engaging in increasingly more opportunities as content makers and product developers.
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