Decoding Big Data: An Exclusive Workshop + Cocktail Event
Wednesday, November 6, 2013 from 2:00 PM to 5:00 PM (PST)
This 3 hour workshop and cocktail event will address the most critical aspects of Big Data, especially for brands and retailers. Space is extremely limited.
By looking at the newest research and insider data, this workshop will present the high level concepts of big data, while also providing tactical methods for both short-term and long-term implementation.
We will analyze:
-The concrete ways retailers and brands can benefit from a big data strategy
-The precise data that can be captured and how these metrics should be shared internally
-Tactics for analyzing data to set internal alerts and consumer-facing marketing triggers
-How to detect early warning signs of customer drop off and take action to retain and grow customers
-The typical industry benchmarks and how your brand measures up
-Strategic next steps for establishing and implementing a big data plan, both short-term and long-term
This workshop is being held in Los Angeles, New York, London and San Francisco.
Access is available on a first-come, first-served basis as space is limited. Tickets are $225 per person.
Wednesday, November 6th
SoHo House, West Hollywood
2:00 pm - 5:00 pm
When & Where
An event by: FC Tech Group/Fashion's Collective & Netbase
The FC Tech Group is an industry resource specializing at the intersection of brand and technology. We work with the world's leading companies through our strategic consulting, executive education and invitation-only events.