Six experts in two teams are debating the topic:
The future of the Australian wine industry will be based on technology, not tradition
Ensuring that Australia’s wine industry remains profitable, internationally competitive and sustainable into an uncertain future is a major challenge.
The Australian wine industry is estimated to be worth $5 billion annually, with approximately 60% of our wines exported. Innovation has underpinned the growth of the Australian wine industry in recent decades, enabling the production of high-volume, value-for-money wines for export. But the industry is under pressure from oversupply of fruit, the high Australian dollar and increasing competition from other ‘new-world’ wine producers. How should the Australian wine industry position itself within existing and emerging markets to increasingly discerning, wine-savvy consumers?
Will you be for or against?
Dr Paul Willis, Director, RiAus
When: Thursday 15 March 2012, 6.00 pm – 8.30 pm
Where: Lirra Lirra Cafe, Waite Campus, The University of Adelaide, Waite Rd, Urrbrae
Free wine tasting and finger food provided. A cash bar will be open throughout the event.
When & Where
The Waite Research Precinct
The Waite Campus is the largest agricultural research and teaching precinct in the Southern Hemisphere. Established in 1924 and located at Urrbrae in Adelaide, South Australia, ‘The Waite’ is a co-located partnership of 14 complementary organisations and centres engaged in world-class R&D in plant, agricultural, food, wine and natural resources science.