CRO and the user experience
Thursday, July 12, 2012 from 6:30 PM to 11:00 PM (BST)
London, United Kingdom
For our third London based meet-up, we are pleased to announce an evening of networking, drinks and most importantly, great speakers!
Distilled’s Rob Millard, Stephen Pavlovich (Conversion Factory) and Jeremy Swinfen Green (AmberLight) will each be taking us through their experiences of CRO and the user experience and focussing on practical advice to help you to improve your conversion rates.
So pack away your laptops for the evening and come and gain some fascinating insights into CRO!
Rob Millard, Distilled - 15 Free Tools for CRO
Rob will be introducing us to some of the tools that he uses in his day-to-day CRO consulting work and showing you how you can get the most out of them.
Stephen Pavlovich, Conversion Factory - The Seven Habits of Highly Effective Conversion Optimisers
Stephen will outline the seven habits that are essential to get rapid results in conversion optimisation. These range from habits you can automate to build your swipe file, to tricks to make you a better copywriter and optimiser.
Jeremy Swinfen Green, Amber Light - A user experience approach to CRO
Jeremy will be approaching the topic from a slightly different angle, taking us through the user experience covering; aligning conversion with UX, business goals, the three legs of the UX stool and the how the cookie law affects CRO.
Please note, the venue can be a bit tricky to find so here are some more detailed directions:
As you get into Mincing Lane, look out for the giant horse head. Turn right just after the horse and head down the steps, you will see the entrance to the bar on your right. If you do get lost, simply give the bar a call (02072832838) and I'm sure someone will be able to help.
When & Where
Distilled - an online marketing agency with a reputation for being experts at what we do, are pleased to announce that we are now going to be holding regular free Meetups throughout the year for those interested in online marketing, SEO, Social Media and other related topics!
The Meetups will be a great chance for those working in the industry to meet like-minded people, network, learn something new and most of all have a fun evening!
What sets us apart from other Meetup groups? As well as giving you the opportunity to meet like-minded people, we will also be inviting carefully selected speakers to the Meetups so that you can also take away some actionable tips and tricks to incorporate into your work.
These events are not restrictive and people of all levels and abilities are welcome to come along. If that’s not enough to convince you, a drink or two will be thrown in for good measure! Hope to see you soon!