**Act fast - this event will fill up quickly!**
Tuesday, July 24, 2012
6:30-7:00 pm: Registration
7:00-8:00 pm: Presentation
8:00-9:00 pm: Networking
The Care and Feeding of the Passionate User:
Kathy has long written about the importance of making your users awesome, instead of trying to tell them why your product is awesome. Once you have awesome, passionate users, they tend to feel as much ownership over your product as you do. What then? How do you make that passion a long-term, awesome affair?
About Kathy Sierra:
Kathy Sierra has been applying “brain-friendliness” to everything from software to books since her days as a game developer. She designed and taught New Media/ Interaction Design courses at UCLA Extension and Java programming at Sun Microsystems. A long-time online community specialist, she founded one of the largest (and friendliest) developer communities, javaranch.com, in 1997.
More recently, she created (with her partner Bert Bates) the bestselling Head First tech book series for O'Reilly, and authored the Technorati Top 100 blog, Creating Passionate Users.
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