From photo sharing apps like Tinder, to niche platforms like Famers Only (exactly what it sounds like), there seems to be a dating app for just about everyone these days. We will be sitting down for a Fireside Chat with Jill James of Three Day Rule to discuss the future of online dating and how by staying true to their niche market of high-net-worth individuals. Three Day Rule eventually landed a partnership with major-player Match.com.
About Jill James
Jill is the COO of Three Day Rule. Prior to joining TDR, she was Vice President at Real Media Group, WPP's marketing technology company, managing the North America video ad network. WPP acquired Panache, a leader in digital video advertising fulfillment software, in December 2011, where James was Vice President, Marketing. Earlier, she was an account director with Razorfish's Los Angeles office, leading digital marketing strategy for Fortune 500 clients including Disney-ABC Television, Mattel, SOAPnet, and Disney Parks & Resorts. James has also contributed to go-to-market strategy and client management for venture-backed, successfully acquired start-ups, including Offermatica, Zimbra, and Afternic. James began her career in financial services in New York, including roles as project analyst to the CEO and Chairman of AXA Financial and analyst at JP Morgan. She earned a Bachelor of Arts with honors in Political Science and an MBA from the University of Chicago.
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