San Francisco, California
London, United Kingdom
ROUND 2 - BATTLE ROUND at 1871
Come see round two of Brands+Startups, "The Voice" of pitch competitions, at 1871 - Chicago. Unlike a typical pitch, our Challenge puts startups in the drivers seat. If a brand likes their pitch, they will hit their button, turn around and compete with the other brands to coach them.
This is Round 2 of 4 and each round will narrow down the field till the final three. In this round each coach will have his team pair off in Battle Rounds that will leave only two startups on his team. BUT, he can also steal a startup from one of the other coaches! This round's pitches will highlight the key Marketing Strategy of "People" or how to SEGMENT and TARGET your product to the right people.
What type of mobile startup interests a big corporate brand? See what our coaches from Blue Cross & Blue Shield of Illinois, Best Buy and PackBack look for. Maybe you or someone you know will be the next entrepreneur to pitch at Brands+Startups!
Who should attend:
- entrepreneurs at early stage to growth stage startups
- marketers interested in mobile innovation
- corporate and agency innovators
- venture capitalists interested in learning about corporate engagement practices with startups
- students interested in how to build a mobile startup
- anyone interested in learning what brands are looking for in startups
Note that this is Round 2 of 4 of the Brands+Startups Challenge. Learn more about the entire challenge and what type of startups qualify to join on the Heartland Mobile website.
Coaches & Mentors:
When & Where
Heartland Mobile Foundation
The Heartland Mobile Foundation™ is a Chicago-based non-profit organization whose mission is to foster economic development in the Heartland of America to build the future mobile marketers. Heartland Mobile is dedicated to support the growth of the market of all things mobile with best-in-class mobile marketing educational programs and by promoting mobile best practices. Through its partnership with brands in its main initiatives–Mobile University™ Week, the Brands+Startups™ Marketing Challenge, HMCertification, HMAction–Heartland Mobile serves to grow and guide the industry.