In this hands-on workshop, we will explore how to use photography to shape and sharpen your brand, define your brand's attributes, and improve your images to leverage your brand.
Once you have quality photos and a cohesive brand image, learn how to optimize your images for your blog so that they are SEO friendly and can be found in search results.
• Use photography to shape & leverage your brand
• Defining branding
• What makes your brand unique and memorable
• Finding your brand's attributes
• Use photography to convey your brand's attributes, qualities and uniqueness
• How to optimize images for SEO and blogs
• Image file names
• Title attribute
• Alt-Text field
• Image sizes
Please bring your camera and one item you wish to photograph.
Hosts: Elena Ruano Kanidinc (ETSY Shop: SimplyNu) and Rekha Krishnamurthi (ETSY Shop: DivineNYCo)
Please note that the door will open at 6:15pm and you will be required to sign in.
The door will be closed at 6:30 for the Workshop can start promptly.
This workshop is FREE to all current Etsy New York Street Team members who have paid their semi-annual and annual dues.
A non-refundable $5 fee per ticket is payable at reservation for non-members. No walk-ins accepted.
Only a total of 15 non-member tickets will be sold as there is a room capacity limit of fifty due to New York City fire codes.
When & Where
Etsy New York Street Team
The Etsy New York Street Team is a vibrant collective of cross-discipline handmade artists devoted to supporting one another in developing their creative and business potential within the New York tri-state area. The group shares the tremendous resources that New York City has to offer, mentors new craft business owners, and seeks out new marketplace and business opportunities for its eclectic membership.
Etsy New York is made up the best and brightest of the tri-state New York craft scene. The handmade goods they create include: fashion-forward clothing made of everything from hand-silkscreened repurposed cotton to the finest silk fabric; artwork and prints made from original drawings and paintings; laser-cut coasters; hand-sewn appliqué pillows; unique home decor refashioned from cast-off objects; jewelry made from materials as diverse as decoupage, international coins, and hand-cut sterling silver; and much more.