Social media is becoming increasingly more important to include in your marketing and sales strategy. So why should you care and how can you utilize these tools to build trust, show your expertise, and provide resources to clients and potential clients? What strategies will give you the best return on your investment?
Join Lisa Kanda, social media consultant and trainer; business and marketing advisor; and strategic planning consultant; to discover how social media is vital to building your brand and increasing customer loyalty to lead to more referrals, leads and sales.
About Lisa Kanda, Chief Results Officer, Elkay Corporate Advisors, LLC
Lisa Kanda is passionate about helping businesses see results! Noted as an Entrepreneurial Woman on the Move by Jersey Shore Woman Newspaper, Lisa knows firsthand of the struggles and challenges of business owners. With over 25 years of experience in marketing communications, business consulting and coaching, she brings a new perspective to helping her audiences’ grasp ideas and implement goals that will make a difference in the success of their business. As co-host of Blog Talk Radio Show 30 Minute Business Dig, Lisa interviews entrepreneurs, business leaders and experts on topics to help them improve their bottom line.
Lisa shares her energy and expertise to encourage and engage her audience in new techniques and proven strategies with her focus on getting your return on investment for any initiative you pursue.
As a sought after social media speaker, her approach is to demystify this ever changing medium while sharing proven tools and tips to help her audience take action. Whatever the audience level, Lisa can start with social media 101 or go beyond the basics making the content relevant and actionable right away.
Her work has spanned a variety of industries including professional services, education, nonprofits, technology, retail, publishing, energy, banking, insurance, government and family owned businesses. Lisa received her MA in Corporate and Public Communication from Monmouth University and her BA in Communication from the University of Dayton.
Continental Breakfast provided by: Ilene Jacobs, Fulton Bank