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Book Promotion Forum Panel/Mixer: Beyond the Book - Apps on an Indie Budget

Book Promotion Forum and Books & Booze

Wednesday, July 31, 2013 from 5:00 PM to 7:00 PM (PDT)

Book Promotion Forum Panel/Mixer: Beyond the Book -...

Ticket Information

Ticket Type Sales End Price Fee Quantity
Member RSVP (pay online) Ended $20.00 $0.00
Non-Member RSVP (pay online) Ended $35.00 $0.00
Member RSVP (pay at event) Ended Free $0.00
Non-Member RSVP (pay at event) Ended Free $0.00

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Event Details

The NCBPMA is now called the Book Promotion Forum! 

There's no question that the publishing industry is changing, but with these changes comes a wealth of opportunities for publishers and authors to reach their readers in a multitude of ways. From apps to branded products, virtual news stands, webinars, and beyond, we're offering a monthly four-part series, "Beyond the Book," starting July 31 that focuses on the cutting edge ways to reach your readers with the book that's already been written, and possibly even create new revenue streams. 

JULY Program: Apps on an Indie Budget

In the past year, the number of purchases made using a mobile device nearly doubled, and mobile users spend 80% of their device usage in apps. Are you reaching people where they’re increasingly making decisions and looking for news and entertainment? In the first part of our four-part “Beyond the Book” series, we’re talking to experts in the app development field about building a mobile strategy to expand a book’s reach. In this event, you’ll learn:
•How to create new revenue streams through mobile offerings
•Apple vs. Android: is one more indie-friendly than the other?
•Tips and resources for creating a winning app worth downloading
•What to look for in a good developer or DIY app program
This happy hour event comes with built-in networking time by the bar before and after the panel, so bring business cards! A complimentary drink ticket is provided, as well as sweet and savory hors d’ouevres from La Boulange.
WHEN: Wednesday, July 31 5-7 pm
WHERE: Mechanics Institute Library in San Francisco
57 Post Street San Francisco (closest Bart is Montgomery)
$20 for members | $35 for non-members


JON MITCHELL builds websites and content-for-hire at Ablaze Interactions, a copywriting, content strategy, and design agency helping artists, writers, and app developers express themselves online. When he's not working for clients, he conducts his own online media experiments. The first is The Daily Portal, a publication about the future we're making and what it's doing to us. Jon also writes for Burning Man and is the editor of the Tales From The Playa series. He used to be a staff writer at ReadWrite. You can find all this stuff and contact him via his personal site, everythingisablaze.com.

JOHN TEALL has more than 20 years experience in a variety of sales and marketing management roles in publishing and book distribution. He is currently the Sales Manager for Mobifusion, an app development company working exclusively with book publishers. 
Ty WhiteTY WHITE is Founder and CEO at Pepperland Labs, having previously led mobile app development at Eventbrite. His creation, Eventbrite's At The Door app, was the first mobile box office app and was nominated for iPad App of the Year in the 2011 Crunchies.

Members: $20 | Non-members: $35 | Walk-ins (no RSVP): $35
Admission includes one free drink ticket & hors d'oeuvres from La Boulange

You can now RSVP & PAY ONLINE via Eventbrite! We will also accept cash, checks, and credit cards at the door—just indicate that you will be paying “Door Admission”(regular admission fees for members and non-members still apply). 

Renew or sign up for an annual membership on the same day, and we’ll give you the member rate for this event the same day! Find out about BPF membership rates and perks on our “Join Us” page. If you refer a colleague and they join the BPF, your next lunch is FREE!

All attendees must RSVP no later than EOD Monday, July 29. Any RSVPs received after that point may incur extra fees. RSVPs are considered final unless stated otherwise before EOD, July 29, and those who RSVP but are unable to attend will be billed according to their membership status.

Have questions about Book Promotion Forum Panel/Mixer: Beyond the Book - Apps on an Indie Budget? Contact Book Promotion Forum and Books & Booze

When & Where

Mechanics Institute Library Cafe
57 Post Street
San Francisco, CA 94104

Wednesday, July 31, 2013 from 5:00 PM to 7:00 PM (PDT)

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Book Promotion Forum and Books & Booze

The Book Promotion Forum www.bookpromotionforum.org (formerly known as the Northern California Book Publicity and Marketing Association, or NCBPMA) hosts monthly gatherings with speakers and panels covering important topics in publishing and all aspects of book publicity and marketing in the Bay Area. Books & Booze is the premiere gathering place for Bay Area publishing professional. We offer a regular venue for chatting, drinking and networking.

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Book Promotion Forum Panel/Mixer: Beyond the Book - Apps on an Indie Budget
San Francisco, CA Events Conference

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