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Beer and Experience Design

Translator

Thursday, May 16, 2013 from 5:30 PM to 7:30 PM (CDT)

Beer and Experience Design

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Beer and Experience Design Ended Free  

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We’ve been asked a bazillion times “what do you guys really do at Translator?”

Well, here’s your chance to find out, as we talk about Experience Design.

Today’s world requires experiences derived from behaviors, rather than messages targeted to demographics.

We design behaviors that solve business problems. By creating brand experiences that help businesses launch or grow.

EXPERIENCE DESIGN IS GROUNDED IN BUSINESS GOALS, BRAND STRATEGY, AND USER RESEARCH. IT IS THE DESIGN OF user EMOTION about, INTERACTION with AND PERCEPTION of a brand or product.

EXPERIENCE DESIGN takes into consideration what happens before, during, and after each interaction.

As examples, we’ll show the thought process behind some of our recent client work.

As always, it will be a conversational format, as we share thinking and learnings we found along the way.

Have questions about Beer and Experience Design? Contact Translator

When & Where


Translator
415 E Menomonee St
Milwaukee, WI 53202

Thursday, May 16, 2013 from 5:30 PM to 7:30 PM (CDT)


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Organizer

Translator

We continually ask “Why?”

and fervently believe “Why not?”

It’s a brave new world. One which requires a brave new approach to how branding, marketing and business overall gets done. We’ve parlayed our decades of experience and our understanding of the new now into a philosophy and model for helping clients connect with their communities.

Rooted in digital experience strategy and design, we work with clients on finding the right problems to solve and the most effective solutions to solve them, both online and off. All of this is delivered within a collaborative framework and business goal mindset.

In each service offering–Agency: client brand platform solutions, Lab: exploratory ideation and consulting, Studio: new product and platform development–we work to translate ideas into meaningful experiences. Welcome to Translator.

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