Bay Area Premiere of Coast Modern + Talk
Monday, October 14, 2013 from 7:00 PM to 9:00 PM (PDT)
El Cerrito, CA
Join us for the Bay Area premiere of Coast Modern!
Travelling along the Pacific Coastline from LA to Vancouver, Coast Modern showcases the pioneers of West Coast Modernist Architecture and the homes that have become their legacies.
Interviewed in Coast Modern are some of the most respected names in architecture, including James Steele, Barbara Lamprecht, Ray Kappe, Henrik Bull, Pierluigi Serraino, Michael Folonis, Dion Neutra, Douglas Coupland, John Cava, Barbara Bestor and legendary photographer Julius Shulman. See the trailer here.
Following the film, author Dave Weinstein will provide a brief talk on Bay Area mid century modern architecture and host a discussion with architect Henrik Bull and Jack Robbins, and others.
So, join us for a cool documentary, food, drinks and engaging discussion.
The film is sponsored by The City of El Cerrito Arts and Culture Commission and El Cerrito Modern
When & Where
El Cerrito Modern
At the end of World War II, American soldiers returned home and, with the help of the GI Bill, built homes by the millions on the edges of America's cities. These homes were modest in size, but built to house a growing middle-class. El Cerrito's housing was primarily built during this period, from the '40s through the '60s. In fact, 66.52% of the city's housing was built during this era.
The designs of some of California's most celebrated architects, including Richard Neutra, Roger Lee, Henry Hill, David Beverly Thorne, Walter Ratcliff, John Hudson Thomas and Donald Olsen, are represented in El Cerrito, as well as lesser recognized architects influenced by modern designs of the times.
Mid-Century modern is an architectural, interior, product and graphic design that generally describes mid-20th century developments—from roughly 1933 to 1965 (for a succinct description of mid century modern see http://is.gd/Vzw52S).
While the city of Cerrito has its share of what Malvina Reynolds (and soon after Pete Seeger) satirized as "little boxes on the hillside", this site seeks (however modestly) to capture and celebrate the city's quality, modernist gems and provide a space for those who love mid century modern design. And on occasion we'll include modernism from surrounding East Bay communities.