BASE: Changing Business for Good
Friday, December 13, 2013 from 5:30 PM to 7:00 PM (PST)
Bainbridge Island, WA
San Francisco, California
London, United Kingdom
Learn, first-hand, how a company with a mission changed one of the most resource intensive industries in the world by integrating a true commitment to sustainability in a successful business.
Jeff Mendelsohn is the founder of New Leaf Paper, a company with the mission of driving a fundamental shift toward sustainability in the paper industry, one of the most resource intensive industries in the world. Jeff envisions a complete redesign of the paper industry to incorporate the principles of sustainability, and he is a frequent public speaker on this topic. Through a series of major, environmentally leading product innovations, New Leaf Paper developed a new market within the paper industry for truly sustainable products - inspiring the largest paper companies to enter this market, shift their business practices, and pay attention to environmental concerns. Jeff and New Leaf Paper have received numerous awards for their efforts, including the 2007 Fast Company Social Capitalist Award.
Jeff’s interest in socially responsible business transcends the goals of New Leaf Paper and he actively works to support the growth of the socially responsible business community. He is a longtime member of the leading green business organizations such as Business for Social Responsibility, Social Venture Network, and the Business Alliance for Local Living Economies. Jeff regularly speaks at business schools and green business conferences, sharing his insights on the integration of a true commitment to sustainability in a successful business.
Personal mission statement: Design, advise, and create businesses and social institutions that bring out the best in human nature. Align our behavior with a sustainable, abundant, just, and beautiful world.
Specialties: Connecting vision with action, designing strategy, building brands, creating products and sustainable supply chains, building partnerships, inspiring people.
Jeff is an Aspen Institute Henry Crown Fellow (2009) and was ranked among Forbes Magazine Impact 30 – Top Social Entrepreneurs (2011).
Building a Sustainable Economy lecture series brought to you by: Bainbridge Island Chamber of Commerce, Bainbridge Graduate Institute, Sustainable Bainbridge, and the Bainbridge Public Library.
Made possible with a grant from the Bainbridge Community Foundation.