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ATTRACTION MARKETING: How to Stand Out From The Crowd and Become a Thought Leader In Your Industry

Inc. Biz Owners Council: GNY

Tuesday, May 18, 2010 from 12:30 PM to 2:00 PM (EDT)

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Event Details


OUR TOPIC:


Attraction Marketing:
"How I Became An
Industry Thought Leader"


Paul Spiegelman, Author, Speaker, Entrepreneur
Describes How He Turned Himself Into A Brand

HOW TO: Learn To Attract The Right Attention
And Stand Out From Your Competitors


NETWORK WITH OTHER LOCAL BUSINESS OWNERS -- REGISTER NOW

WHAT: Attraction Marketing for CEOs

How do some CEOs become recognized experts in the media, in their industry and with their customers? And does this help you take your company to the next level?

Find out how Paul Spiegelman pushed his firm, The Beryl Co. to an industry leading position.

Discover how to use the media and your company's track record to create an "expert"-driven marketing strategy that will separate you from the rest of your competitors.

WHO: Paul Spiegelman, CEO of Healthcare Firm, The Beryl Co.

Paul SpiegelmanPaul Spiegelman, Author of "Why Is Everyone Smiling?" and CEO of Inc. 5000 company, The Beryl Co., has turned his Texas call center firm into a customer service leader in the hyper-competitive healthcare industry.

For Spiegelman, becoming an "industry expert" allowed him to take his company to the next level above his competitors.

During this exclusive session, Spiegelman will share why, how and what he did to establish his market leading position and turn his company into a premium provider in a commoditized marketplace. 


LUNCH AND NETWORKING AT INC. MAGAZINE HEADQUARTERS

Inc. HQ

Nerve center of Inc. Magazine with
sweeping views of downtown NYC. Map it.

AGENDA:
May 18 @ 12:30 PM

12:30PM: Lunch/Networking
1:00PM: Presentation Begins
1:45PM: Q&A/Closing Remarks
2:00PM: Meet the panelists

LIGHT LUNCH SERVED.


Inc. Magazine

For three decades, Inc. Magazine has introduced you to America's top entrepreneurs. Introducing Inc. Business Owners Council of Greater New York, offering qualified business owners the opportunity to gather with other regional business owners and interact with industry thought leaders on timely business topics.

Click here for Inc. Magazine's Business Owners Council of Greater New York membership information.


If you have any questions or want to register by phone, contact
Inc. Business Owners Council: Greater New York

www.inc.net | (800) 536-0046 | members@inc.net

Have questions about ATTRACTION MARKETING: How to Stand Out From The Crowd and Become a Thought Leader In Your Industry? Contact Inc. Biz Owners Council: GNY

When & Where

7 World Trade Center
29th FL
New York, 10007

Tuesday, May 18, 2010 from 12:30 PM to 2:00 PM (EDT)


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Organizer

Inc. Biz Owners Council: GNY

Inc. Business Owners Council is Inc. magazine's membership organization for top entrepreneurs and family business owners whose company's revenues are greater than $2 million. A new Inc. magazine initiative, the first chapter of The Council launched in the New York-New Jersey-Connecticut area in 2010.

 

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