Sponsored by Kenneth Cole Productions
Saturday, November 10th from 9:30 am to 5:00 pm
The fashion industry prides itself on being a trendsetter. But how do you maintain that position when trends change with the latest tweets? Join us for a full day of talks, panels, and networking dedicated to exploring the ways in which the evolving digital realm is changing the face of fashion. We've brought together experts in the fashion and tech industries to discuss what the future holds. Hope to see you there.
Abe Burmeister / Co-founder, Outlier
Alex Shulhafer / Creative Director & Shop Advisor, PopLocal
Amy Choyne / Chief Marketing Officer, Kenneth Cole
Brooke Moreland / Co-founder, Fashism
Chelsa Skees / Editorial Director & Stylist, Quincy
Cindy McLaughlin / Co-founder, Chairman, & CEO, Style for Hire
Claire Mazur / Co-founder, Of A Kind
Dave Whittemore / Co-founder, Clothes Horse
Erica Cerulo / Co-founder, Of A Kind
Ilan Tito / VP of Commerce, Refinery29
Kate Sekules / Founder, Refashioner
Katie Neufeld / Co-founder, Nine Lines
Summer Krecke / Director of Content Strategy, Digital Brand Architects
Kimberly Skelton / CEO & Co-founder, Have to Have
Laurel Pinson / Editor in Chief, StyleCaster
Loni Edwards / Founder, Stitch Collective
Marc Schiller / CEO, BOND
Marissa Evans / CEO, Go Try It On
Sumeera Rasul / Founder & Product Developer, PopLocal
Vik Venkatraman / Co-founder, Clothes Horse
|9:30 AM||Registration & Breakfast|
|10:00 AM||Welcome to General Assembly|
|10:15 AM||Kickoff Talk by Laurel Pinson|
Panel: Crowdsourced Shopping Habits & The Rise of Online Closets with Kate Sekules, Brooke Moreland, Ilan Tito, Kimberly Skelton and moderated by Dave Whittemore
|11:45 AM||Founder's Talk with Abe Burmeister|
|1:15 PM||Panel: The New Fashion Calendar: Keeping On Top of the 24-hour News Cycle with Erica Cerulo, Chelsa Skees, Summer Krecke and moderated by Sumeera Rasul|
|2:00 PM||Panel: Democratization of Designer Product with Cindy McLaughlin, Loni Edwards, Alex Shulhafer and moderated by Claire Mazur|
|3:00 PM||Founder's Talk with Marissa Evans|
|3:30 PM||Panel: Big Data and the Future of Fashion: How Data Helps the Customer Come Out On Top with Vik Venkatraman, Katie Neufeld, Amy Choyne and moderated by Marc Schiller|
Join the conversation! Use the hash tag #assembledfashion to stay connected.
Questions? Check out our FAQs.
Our Refund Policy: Plans change? We get it. But if you can't make it to a class/workshop, please email us at firstname.lastname@example.org at least 5 days before the scheduled event date. No refunds will be given after this timeframe.
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General Assembly is a campus for technology, design, and entrepreneurship. We provide educational programming, space, and support to facilitate collaborative practices and learning opportunities across a community inspired by the entrepreneurial experience.
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