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Assembled E-Commerce

Keith Cutler- 17522

Saturday, February 23, 2013 from 12:00 PM to 7:00 PM (EST)

Ticket Information

Ticket Type Sales End Price Fee Quantity
Early Bird Ticket Ended $150.00 $8.49
Regular Ticket Ended $199.00 $10.94

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Event Details


Assembled E-Commerce 

Saturday, February 23rd from 12:00 pm to 7:00 pm


The rise of e-commerce sites is rapidly changing the way consumers interact with retailers. How do you give your company a competitive advantage? Join us for a full day of talks, panels, and networking dedicated to exploring the ways in which the e-commerce industry is evolving. We've brought together experts to discuss the trends, best practices, and techniques. Hope to see you there. 


Adam Schwartz / General Manager, BustedTees

Andrew Kortina / Co-Founder, Venmo

Anna Lindow / New York Regional Director, General Assembly

Carrie Hammer / Founder, Carrie Hammer

Deena Bahri / VP of Marketing, Birchbox

Gabe Alonso / Senior Editor, Gilt - Men's

Jennifer Collins / Founder, PinkClouds

John Rote / VP of Customer Experience, Bonobos

Matthew Iles / Co-founder, Nine Lines

Michael Schonfeld / Developer Evangelist, Dwolla

Nihal Mehta / Co-Founder & CEO, LocalResponse

Ron Feldman / Director of Mobile & Tablet, Quidsi

Sandy Hussain / Head of Marketing, bloglovin'

Shan-Lyn Ma / Chief Product Officer, chloe + isabel

Shauna Mei / Founder & CEO, AHAlife


12:00 PM Registration
12:30 PM The Future of E-Commerce with Shan-Lyn Ma
1:00 PM Fireside Chat: Best Practices in Email Marketing with Deena Bahri and Anna Lindow
1:30 PM


2:30 PM Lessons Learned with Adam Schwartz
3:00 PM Panel: How Mobile Affects E-commerce with Nihal Mehta, Matthew Iles, and Ron Feldman
3:45 PM Break
4:00 PM The Importance of Customer Service with John Rote
4:30 PM Founders Lessons Learned with Andrew Kortina
5:00 PM Break
5:15 PM Panel: The Importance of Editorial Content with Shauna Mei, Jennifer Collins, Gabe Alonso and moderated by Sandy Hussain
6:00 PM

Payments & E-commerce: Why Payments are Broken with Michael Schonfeld 

6:30 PM Reception

Join the conversation! Use the hash tag #assembledecomm to stay connected.


Questions? Check out our FAQs

Our Refund Policy: Plans change? We get it. But if you can't make it to a class/workshop, please email us at classes@generalassemb.ly at least 7 days before the scheduled event date. No refunds will be given after this timeframe.

Can't make it? Sign up at http://generalassemb.ly to stay in the loop on future events and classes.

Have questions about Assembled E-Commerce? Contact Keith Cutler- 17522

When & Where

General Assembly
902 Broadway
New York, NY 10003

Saturday, February 23, 2013 from 12:00 PM to 7:00 PM (EST)

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Keith Cutler- 17522

General Assembly is a campus for technology, design, and entrepreneurship. We provide educational programming, space, and support to facilitate collaborative practices and learning opportunities across a community inspired by the entrepreneurial experience.

  Contact the Organizer
Assembled E-Commerce
New York, NY Events Class

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