Marketing your Startup: Opening Minds & Wallets
The workshop and interactive discussion will share the secrets of the customer decision cycle and why skipping a step can be detrimental to your startup or business. We'll also talk archetypes and why your product or service follows a specific storyline in customers' minds that leads to brand affinity. Be prepared to honestly answer questions about your business and learn the power of persuasion.
Currently, Joe is the VP of Marketing & Community Development at Goodwill of Orange County. Joe is a graduate of the Rochester Institute of Technology, New York where he was the Hylan Scholarship recipient and NCAA athlete. Joe makes his home in Yorba Linda with his wife Ellen (CSUF Professor of Special Education) and their two daughters.
$35 for non-TCVN Members
$45 day of event
FREE for TCVN Members!
Please email firstname.lastname@example.org to receive a ticket.
Thank You to our Sponsors!
When & Where
Tech Coast Venture Network
TCVN is one of Southern California’s premier technology business networks. Through a wide variety of forums, pitch sessions, workshops, and other networking events, we bring together entrepreneurs and resources from every facet of the technology and startup landscape.