AAF Birmingham July Luncheon: Increasing Online Advertising ROI
Thursday, July 19, 2012 from 11:30 AM to 1:00 PM (CDT)
Topic: Increasing Online Advertising ROI
In this presentation by Stephen Watts, you'll learn:
1. How to lower costs on AdWords
2. How to increase revenue on AdSense
3. What REALLY is the role SEO plays in online advertising
Presenter: Stephen Watts
Stephen Watts is a website developer currently living in Birmingham. He graduated from Auburn before working as marketing manager for NutraGenetics, a Los Angeles based nutritional supplement company.
Stephen now focuses on creating and optimizing web marketing efforts through social media, SEO, A/B and multivariate testing, paid ads, and content marketing for his clients, which include national firms and locally-based Beltone Audiology, Pittman, Dutton & Hellums, P.C., Bassmaster, and others.
Catering: Dreamland BBQ (yum!)
When & Where
The mission of AAF Birmingham is to promote excellence in advertising through professional education, networking, community service, ethics, quality and creativity.
AAF Birmingham plays a unique role in our local advertising community because we strive to maintain a strong network, through industry knowledge and education, creative recognition, and opportunities for idea exchange, for both the businesses and individuals who make up advertising in the Birmingham area.
AAF Birmingham has been recognized on both the district and national levels for its outstanding service to the advertising community. We urge you to consider joining our award-winning organization!