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7th Annual KainAutomotive.com Clients & Friends Workshop AUTOMOTIVE DIGITAL SUCCESS 2012

KainAutomotive.com

Monday, November 14, 2011 at 12:00 PM - Wednesday, November 16, 2011 at 12:00 PM (EST)

Lexington, KY

7th Annual KainAutomotive.com Clients & Friends...

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Ticket Type Sales End Price Fee Quantity
KainAutomotive.com Internet / BDC 2012 Client Workshop Ended $249.00 $7.22

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Event Details

AUTOMOTIVE DIGITAL SUCCESS 2012 

7th Annual KainAutomotive.com Clients & Friends Workshop

Advanced Processes, Tactics, Technology, Digital Marketing Strategies and Solutions for Internet / BDC Operations

Accelerate your internet sales performance beyond the basics through proven practices, cutting edge strategies and techniques that will differentiate your operation from your competitors

Learn how to build on your Internet / BDC operations blueprint and accelerate your performance, regardless of your level of experience

You’ll come away knowing how to achieve internet market leadership through a mix of tried and true techniques along with the unique and speculative 

Break out of your comfort zone and leverage your abilities to serve your customers beyond their wildest expectations and enchant them with how you do business

Join us for our annual Client Workshop and learn from leading industry experts and the experienced KainAutomotive.com training team 

REGISTER AND MAKE YOUR HOTEL ROOM RESERVATIONS TODAY

CALL THE HYATT AT 859-253-1234 AND TELL THEM YOU'RE WITH THE KAINAUTOMOTIVE.COM EVENT. WORKSHOP ATTENDEES STAYING AT THE HOTEL WILL HAVE FREE INTERNET ACCESS.

Agenda Overview: (All events at the Hyatt Regency Downtown Lexington)


BEST IDEA SESSION UPDATE - Every attendee qualifiies to enter the BEST IDEA CONTEST with the WINNERS selected by votes of attendees -

IMPORTANT - PLEASE SUBMIT YOUR IDEA BEFORE NOVEMBER 10TH by email to workshops@kainautomotive.com or by fax at 248-928-5237.  

The best ideas will be shared with all attendees and a vote will take place on Day 2.  The top ideas from the initial vote will allow us to select the lineup for the "Live Idea Presentations" for this session!

$125 winner; $50 second place; $25 third place


OFFICIAL SCHEDULE OF EVENTS - Please check back for updates


Monday, Nov. 14


Noon to 12:30 p.m. - Arrivals and Registration


12:30 pm to 5 p.m. - Welcome and Opening - David Kain, President, KainAutomotive.com


12:35 pm - 1:30 pm Opening Session Kick Off Speaker - Dale Pollak, Founder of vAuto.com


1:30 - 5:00 pm Choose your session:

Internet/BDC Fundamentals Workshop (a refresher session or for new hires)

This session will be led by Greg Wells and Frank Jones and will provide an exceptional foundation for new hires and a valuable refresher for experienced team members.  This will be an abridged version of our proven 8 Steps to Internet / BDC Success and will include a customized Action Plan to drive results at your dealership.

-- OR -- 

Industry Leaders Best Practices Workshop / Vendors Showcase

This session will be hosted by David Kain and Trevor Wilson and will include 5 presentations by well known industry leaders presenting ideas and case studies on how their clients use their products and services to grow their business.   

1:30 PM          Stephanie Borie | Black Book Online

 

2:00 PM           Jeff Kershner | HookLogic

 

2:30 PM           Eddie Cawley | AutoTrader.com

 

3:00 - 3:20       Break & Vendors Showcase

 

3:20 PM           Laurie Foster | Cars.com

 

3:50 PM           Aynsley Zulpo |Call Source

 

4:20 PM           Ed Parkinson | Contact at Once

 

5 to 7 p.m. - Welcome Reception and Business Conversation

Join us for a casual business conversation while you enjoy a rest after a busy afternoon with Jesse Biter of DealersUnited.com and the team from KainAutomotive.com at the Hyatt Regency 


Tuesday, Nov. 15


8:00 am to 8:15 am - Welcome and Opening


8:15 am to 9:10 am - Digital Success in 2012 - A Game Plan! with David Kain, KainAutomotive.com


9:15 am to 10:15 am - The Magic of Exceptional Phone Skills with Greg Wells, KainAutomotive.com


10:15 am to 10:45 am - Break and Vendors Showcase


10:45 a.m. to 11:05 am - Keynote Presentation by Todd Smith, CEO of ActivEngage - Powerful Beyond Measure "Leading change when you are not in charge"


11: 10 a.m. to 12:00 p.m. - Dealer Best Practices Panel  with leading Internet / BDC Managers (Shaun Kniffin, Germain Motor Co.; Jim Bell, Don Ayres Honda; Terry Moore, Reed Lallier Chevrolet; Brent Palen, Holm Automotive;  and Mitch Gallant, Capital Auto Group-Canada) moderated by David Kain


12:00 pm to 1:00 pm - Lunch and Vendors Showcase


1:00 pm to 1:45 pm - Your CRM is Your Best Friend: How to Get Along and Get Better Results with Trevor Wilson, KainAutomotive.com


1:45 pm to 2:30 pm. - You’ve Been Mystery-Shopped and Here’s What We Learned with Frank Jones, KainAutomotive.com (each attending dealership will be mystery shopped and Frank will release our findings and provide analysis)


2:30 pm to 3:00 pm - Break and Vendors Showcase


3:00 pm to 4:00 pm - Social Success: How Likes, Tweets and Views Drive Sales Now and in the Future with Jared Hamilton, Driving Sales 


4:00 to 5:00 pm - Client  Achievement presentation by Gary Bang, VP of Operations, Tampa Harley - How to use Event Marketing, Social Networking and Motivational Techniques to Grow your business!


5 pm - Action plan updates, door prizes - David Kain and Greg Wells


5:15 pm - Adjourn for evening - EVENING AT YOUR LEISURE - Be sure to talk with some of your favorite vendors and see if you can continue your discussion over dinner!


Wednesday, Nov. 16


7:30 am to 8:00 am - Breakfast and Morning Showcase


8:00 am to 8:10 am - Welcome and Session Opening - David Kain


8:10 am to 9:10 am - BEST IDEA SESSION with Ideas provided by Workshop Attendees - IMPORTANT - PLEASE SUBMIT YOUR IDEA BEFORE NOVEMBER 10TH by email to workshops@kainautomotive.com or by fax at 248-928-5237.  

The best ideas will be shared with all attendees and a vote will take place on Day 2.  The top ideas from the initial vote will allow us to select the lineup for the "Live Idea Presentations" for this session!

$125 winner; $50 second place; $25 third place


9:10 am to 10:10 am - Roundtable Discussions on Critical Topics facilitated by Automotive Industry Leaders - You will be able to select your preferred topic and attend that roundtable.


10:10 am to 10:30 am - Morning Break and Vendors Showcase

 

10:30 am to 11:00 am - Presentation - The Future of Automotive Marketing "Understanding and Delivering an Inbound Marketing Strategy that will Revolutionize your Website Lead Generation" with Todd Smith, CEO of ActivEngage.com


11:00 am to 11:45 am - Automotive Digital Success 2012: From Great Ideas to Exceptional Profits with David Kain, KainAutomotive.com


11:45 am to noon – Wrap-Up Session:  Complete action plans, door prizes, submit 2012 commitments and adjourn


Vendors Showcase participating companies:


               

 

 

                 


             


                


            


  


THIS DRAFT AGENDA MAY BE REVISED AND FINE-TUNED BETWEEN NOW AND THE ACTUAL EVENT SO YOU CAN BE SURE YOU'RE GETTING THE LATEST AND THE BEST INFORMATION AVAILABLE

 

For any questions please contact us by phone at 1-866-546-3428 or by email at Workshops@KainAutomotive.com

 

ROOMS ARE AVAILABLE AT THE HYATT REGENCY.  PLEASE LET THE RESERVATION AGENT KNOW YOU'RE WITH THE KAINAUTOMOTIVE.COM EVENT. CALL 1-859-253-1234. ALL WORKSHOP ATTENDEES STAYING AT THE HOTEL WILL HAVE FREE INTERNET ACCESS.


Have questions about 7th Annual KainAutomotive.com Clients & Friends Workshop AUTOMOTIVE DIGITAL SUCCESS 2012? Contact KainAutomotive.com

When & Where


Hyatt Regency Downtown Lexington
401 West High Street
Lexington, KY 40507

Monday, November 14, 2011 at 12:00 PM - Wednesday, November 16, 2011 at 12:00 PM (EST)


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Organizer

KainAutomotive.com

KainAutomotive.com provides Internet and BDC sales and digital marketing training to automotive dealerships, manufacturers and service providers.  In business since 2003, KainAutomotive.com has been recognized as the Dealer's Choice Award Winner as the Best Internet Training Company in 2008, 2009, 2010, 2011 and 2012.  Visit www.kainautomotive.com to learn more about our company

  Contact the Organizer
  News and Updates
2011-11-08 09:01:22

Send us your Best Ideas and Win Cash!

We have great news...to drive entries for the Best Idea Session the winner will receive $200 with $75 for second place and $50 for third.

 

Here's how it works...Think of a strategy or tactic that your dealership uses in your Internet / BDC Operation that drives exceptional results. Your results could be as simple as connecting with more prospects, scheduling appointments, lowering costs, improving your market presence, shoring up your reputation or even selling cars, parts or services.

 

Your part?

 

Just tell us your idea. You can send it to workshops@kainautomotive.com; we'll compile it and then share with all the attendees. We've extended the deadline to Thursday November 10th since we've had so many signups for the event the last few days. If you have a file too large to email use the free service at www.dropsend.com and send me the videos or any heavier files.

 

How the voting will take place and how you can win

We will compile all the entries and provide copies to all the attendees so you'll have them available for use back at the dealership. The KainAutomotive.com training team will select the Top 10 from the entries and they will be asked to present their ideas during the Best Idea Session Wednesday morning.

 

Now...go think of a great idea and send us an email describing it to workshops@kainautomotive.com.

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