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2013 Digital Communications Tour: Northern California


Wednesday, April 3, 2013 from 1:30 PM to 6:00 PM (PDT)

2013 Digital Communications Tour: Northern California

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2013 Digital Communications Tour

Sponsored by GovDelivery

We’re bringing digital communication experts to you in 2013. If you’re interested in communications, digital government, and leveraging technology to serve your citizens and stakeholders, join us in California.
Events are free for all government employees. Hear from public sector experts, providing insightful perspectives and strategies on government communications, and from your peers in government on their successful tactics and projects. The agenda provides ample time for you to interact and network with other government colleagues and to learn from some of the most innovative folks in your area.
Register today for the 2013 Digital Communications Tour. Space is limited!



1:30 - 2:00 Registration
2:00 - 2:15 Welcome & Housekeeping
Sara VonBargen - Client Success Consultant Manager | GovDelivery
2:15 - 2:45 Keynote
Cecily Sommers - Founder & President | The Push Institute
2:45 - 3:15

The State of Digital Communications
Scott Burns - CEO & co-Founder | GovDelivery

3:15 - 3:30 Break/Book Signing
3:30 - 3:45

What's Next in Digital Communications
Jennifer Kaplan - Product Marketing Manager | GovDelivery

3:45 - 4:30 Government Communications Panel
Nicole Neditch, Errol Schmal, Cathy Selmi & Scott Burns
4:30 - 4:45 Closing Remarks
Amy Larsen - Client Success Consultant | GovDelivery
4:45 - 6:30 Networking & Happy Hour













Cecily Sommers Cecily Sommers - Founder and President | The Push Institute

A global trends analyst, Cecily Sommers helps organizations understand and prepare for the emerging technologies, markets, and ideas shaping our world. She is the Founder and President of The Push Institute, a non-profit think tank that tracks significant global trends and their implications for business, government, and non-profit sectors over the next 5-10-25-50 years.

Many companies have benefited from the strategic foresight Cecily offers, Accenture, American Express, Best Buy, General Mills, Motorola, Target, Wrigley, and Yahoo! among them. Whether an executive briefing, scenario planning, or designing an innovation program and training for a multi-national corporation, clients find Cecily's straight-forward approach a welcome and practical antidote to the complex challenges they face. "

A popular speaker at conferences, business schools and retreats across the country, Cecily treats her audience to a guided tour of the future, noting key opportunities and challenges along the way. Many more enjoy her entertaining trend report and analysis in her “Future Conversations” segment, heard regularly on Public Radio's All Things Considered as well as other media outlets. Cecily is a member of the World Future Society, was named by the Business Journal as one of twenty-five Women to Watch in 2005 and selected as one of Fast Company’s 2007 Fast 50 Reader’s Favorites.

Cecily Sommers has been described as "one of those rare people who is destined to make a mark, who has that special blend of heart, foresight, and leadership" (Andrew Zolli, Founder, Z + Partners, New York City). In the words of Merle Minda, President of Merle Minda Plus and former Senior Vice President of Fleishman-Hillard, "she is catalytic and brilliant.

Nicole Neditch
Nicole Neditch - Online Engagement Manager | City of Oakland

Nicole is focused on engaging citizens to participate more in City Government through the use of innovative technology and strategic design. Her role as the City of Oakland’s Online Engagement Manager is the culmination of her years of experience as an artist, designer, programmer, arts administrator, community organizer, and entrepreneur. She is interested in harnessing the power of the strong creative and tech communities in Oakland, to help the City be more efficient, more transparent and more participatory.

Errol SchmallErrol Schmall - Marketing & Communications Specialist | ACE Train

Errol assists in the Strategic Development & Communications at the Altamont Corridor Express.  His overall goal is to expand communication efforts to the public and to dedicated riders by introducing new and innovative ways for them to stay connected to the agency.  His experience in creative branding, targeted marketing, and communication enhancements has lead ACE to an upcoming new website and most critically a new logo with a modified name change.  He and his team are dedicated to shifting marketing efforts from the train to the travelers experience with enticing marketing campaigns.


Cathy SelmiCathy Selmi - Senior Systems Support Analyst | Marin County

Cathy is part of the web development group responsible for creating and maintaining the County’s Internet and Intranet sites. Over the past year, the web team has implemented a fresh, updated web presence for the County. Their efforts have produced a website that uses the latest technology to assist the County’s visitors with an improved search functionality, features that highlight local communities and the tools to present the latest County government news. The team is also actively involved in social media. 

Scott Burns - CEO & co-Founder, GovDeliveryScott Burns - CEO & co-Founder | GovDelivery

Scott Burns co-founded GovDelivery in a St. Paul basement and is the company's CEO. In 2006, Scott was recognized as one of five Emerging Leaders by Twin Cities Business Magazine and received the “Forty Under 40” recognition from the Minneapolis/St. Paul Business Journal. In 2008, he was one of 25 people in the private sector to be named to Federal Computer Week's Federal 100, a list that recognizes individuals who significantly influence how federal government uses information technology. In 2011, Twin Cities Business Magazine named Scott one of “200 Minnesotans You Should Know”. Scott serves on the boards of the St. Paul Public Schools Foundation, the Friends of the St. Paul Libraries, the Executive Committee of the St. Paul Chamber of Commerce and loyalty marketing firm, Tecmark. Scott received a bachelor’s degree from Dartmouth College in economics and environmental studies where he skied for Dartmouth’s NCAA Division I alpine ski team. He was born and raised in Duluth.


Jennifer Kaplan, GovDeliveryJennifer Kaplan - Product Marketing Manager | GovDelivery

Jennifer launches new and innovative software products to improve the way government communicates online. As the liaison to these organizations, she has developed an acute knowledge of best practices and success stories. She has over 8 years of experience in the digital communications industry. Being social online and off is her passion and her job. Follow her on Twitter @jenniferkaplan.

Have questions about 2013 Digital Communications Tour: Northern California? Contact GovDelivery
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When & Where

Oakland Marrott City Center
1001 Broadway
Oakland, CA 94607

Wednesday, April 3, 2013 from 1:30 PM to 6:00 PM (PDT)

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Over 1,000 public sector organizations use GovDelivery’s highly-secure cloud solutions every day to enhance the citizen experience for more than 100 million people. GovDelivery offers leading solutions or managing government communications, internal and external learning, and open data. The GovDelivery Network offers a unique and impactful way for public sector organizations to work together to cross promote content and increase digital reach. Organizations using GovDelivery see higher utilization of citizen services and greater citizen engagement.

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2013 Digital Communications Tour: Northern California
Oakland, CA Events Conference

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